Localise Me was a location-specific digital campaign, designed to test if MYOB could increase business in specific goegraphic areas. There were two locations targeted (Orange and Cairns), and two campaign phases: retargeting and prospecting.
Using clean illustrations, I designed the first phase to simply reference the weather in the targeted area. The second phase focused on travel between two local areas, and the ease of getting work done in between using MYOB.
Phase 1: Orange prospecting digital banners
Phase 2: Orange retargeting digital banners
